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AI SEO · Generative engine optimization
AI SEO services: get your brand cited by ChatGPT and Google AI
Generative engine optimization (GEO) for businesses in the US and Latin America: we measure how AI assistants talk about your brand, fix what blocks you and grow your citations in ChatGPT, Gemini, Perplexity and Google AI Overviews.
Short answer
AI SEO services (GEO) make your brand visible and cited when people ask ChatGPT, Gemini, Perplexity or Google AI about your category. The work combines access for AI crawlers, answer-first content, structured data, brand mentions in trusted sources and monthly tracking of AI visibility. At Pencil Speech it is included in our SEO plans from USD 972 per month.
Why AI visibility matters now
Ahrefs estimates that the top organic result loses about 58% of its clicks when a Google AI Overview appears. But the pages cited inside the AI Overview win: Seer Interactive found in April 2026 that cited pages get about 120% more clicks per impression than uncited ones on the same search. For one of our clients, Laboratorios Farma, the number of keywords showing an AI Overview grew 179% in a year, from 1,257 to 3,502 per week. Being the cited source is the new page one.
What our AI SEO service includes
- AI visibility audit: what ChatGPT, Gemini, Perplexity and AI Overviews say about your brand and competitors for your key prompts.
- Access for AI crawlers: robots.txt, firewall and CDN rules so GPTBot, ClaudeBot, PerplexityBot and Google can read your site.
- Answer-first content: a direct 40–60 word answer under each H1, data, tables and FAQs that models can quote.
- Entity and structured data: Organization, Person, Product, FAQ and consistent brand information everywhere.
- Mentions in trusted sources: industry lists, directories, media and reviews that AI models use before recommending a provider.
- Monthly tracking: citations and share of voice in AI answers with Ahrefs Brand Radar or Ubersuggest AI Visibility, plus AI referral traffic in GA4.
Pricing
| Option | Typical price (USD) | Notes |
|---|---|---|
| AI visibility tracking tools | 50–1,000 / month | Measurement only |
| Specialized GEO agencies | 1,500–20,000+ / month | Market range, 2026 |
| Pencil Speech SEO plans | From 972 / month | SEO + AI SEO together; six-month minimum |
Market ranges from WebFX and Xpand Digital GEO pricing (2026). More in our SEO pricing guide.
How we work
- Week 1–2: AI visibility audit and technical access check.
- Month 1–2: answer-first rewrites of your key pages, structured data and entity fixes.
- Month 2–6: new content for your prompts, mentions in trusted sources and monthly reporting of citations, AI traffic and leads.
See how AI talks about your brand
We ask ChatGPT, Gemini and Google AI about your category and send you a free report with where you appear, where competitors appear and what to fix first.
FAQ about AI SEO services
What are AI SEO services?
AI SEO services, also called generative engine optimization (GEO), make your brand visible and cited in AI answers from ChatGPT, Gemini, Perplexity and Google AI Overviews and AI Mode, on top of ranking in classic Google results.
How much do AI SEO services cost?
Specialized GEO agencies charge from about USD 1,500 to more than USD 20,000 per month, and tracking tools cost USD 50–1,000 per month. At Pencil Speech, AI SEO is included in our SEO plans from USD 972 per month.
Can you guarantee my brand will appear in ChatGPT?
No one can guarantee it, because AI models decide what to cite. What we can do is measure your visibility, fix what blocks it and increase the signals models use, and report the change every month.
Is GEO different from SEO?
About 80% of the work overlaps: crawlable pages, clear answers, structured data and authority. GEO adds answer-first content, brand mentions in the sources AI models trust, and tracking of citations in AI answers.