Success stories:

Companies that positioned their website

SEO projects can be successful from various points of view, but the main benefit is to appear just when your potential clients are looking for you.

Another differentiator of SEO is that it is the only marketing tool that allows you to measure exactly how your efforts are performing.

If you want to review the performance of your web positioning campaign, you can check if there are increases in:

“How long does SEO positioning take to give results?” is one of the first questions a prospect asks before purchasing web positioning services.

Ranking on the first page of Google can take around 6 months.

However, SEO is an infinite game.

It is counterproductive to treat web positioning as if it were an On and Off button.

Once the favorable trends have been observed, it is when greater emphasis will be placed on the campaigns.

Why?

Because you will already know what has worked and what has not.

If you want your plant not to wither, don’t stop watering it.

However, that does not mean that an SEO campaign requires years of titanic efforts: as time goes by, you will see better results with less difficulty.

Companies that use SEO

Successful examples

Pharmaceutical

Transnational in Venezuela

+ 0 k
Clicks
+ 0 m
Impressions

The pharmaceutical laboratory Farma is a company whose parent company has a presence in 5 Latin American countries. With the main objective of increasing its brand awareness, this company’s website has grown by more than 100,000 clicks and 2 million impressions per semester.

Technology

US public company

+ 0 k
Clicks
+ 0 m
Impressions

Kensington Computer Products is an American company that manufactures technological products for offices. Although it has more than 40 subdomains, each corresponding to countries where the company operates, Pencil Speech worked on the US website, where it managed to double the traffic of certain solutions and articles.

Education

Canada

+ 0 k
Clicks
+ 0 k
Impressions

This Canadian-based education abroad company has grown in traffic and impressions more than 10 times since it began its work with Pencil Speech in 2019. From an average of 9,000 visits per semester, it has climbed to more than 90 in the same period.

Construction company

Venezuela

+ 0 x
Clicks
+ 0 x
Impressions

COMOPA Prefabricated is a company with a long history in the construction sector in the Venezuelan market. The SEO project has brought them numerous qualified prospects and a noticeable improvement in their web reputation.

Century 21 Venezuela

Real Estate

Transnational in Venezuela

+ 0 k
Impressions(daily)

This real estate company with more than 50 years in the market achieved outstanding achievements in its SEO project , such as an increase from 0 to 327 daily impressions on a page with high purchase intention.

 

Real Estate investment

Venezuela

+ 0 k
Clicks
+ 0 k
Impressions

Through SEO work with Pencil Speech, Dhet Invest went from 31 quarterly clicks to over 2,600 in the same period. That is, they had a growth of more than 8,300%.

promaker tools

Ecommerce

Central America, United States

+ 0 k
Clicks
+ 0 k
Impressions

Promarker is a distributor of tools in Latin America and retailers in the United States. Share your experience hiring Pencil Speech.

Brand development

USA

+ 0 x
Clicks
+ 0 x
Impressions

Latinpresarios, an agency dedicated to the development of personal brands, saw its website grow exponentially after SEO work with Pencil Speech

Technology

Venezuela

+ 0 k
Clicks
+ 0 k
Impressions

With growth from 122 to more than 1,000 quarterly organic visits, this company specializing in payment methods and points of sale had a successful SEO project with Pencil Speech.

 
Power Watts - Paneles solares en Venezuela

Solar energy

Venezuela

+ 0 k
Clicks
+ 0 k
Impressions

This Venezuelan solar energy company started their project without a website and therefore without a reputation on Google. In just 10 months, the SEO work carried out got 68 people interested in buying a solar panel to contact the company.

Consultoría

Estados Unidos

+ 0 k
Clicks
+ 0 k
Impressions

Coach expert in emotional codependency, Lily Pais positioned herself with the help of SEO in thousands of queries related to her coaching services, doubled her web traffic and tripled her organic impressions on Google.

Consultancy

USA

0
Middle position
0 %
CTR

Roxana Castillo relied on Pencil Speech to create her Google presence, and the project gave life to a great website to represent her personal brand.

Our clients get results

Matt Avery

Company: Kensington

+ 0 k
Clicks
+ 0 m
Impressions

Matt Avery, Global Digital Marketing Manager at Kensington Computer Products, tells us about his experience working with Pencil Speech.

Alejandro Sanoja

Company: Latinpresarios

+ 0 x
Clicks
+ 0 x
Impressions

Alejandro Sanoja, Founder and Personal Branding Consultant at Latinpresarios, details how SEO still has an impact on the company’s website, even after the project ended.

What our customers say

I have hired several SEO services for years and Pencil Speech is the first that I can recommend: they know what they do and they do it well.

Héctor Cárdenas

CEO of Criptonoticias

They are a professional and very organized team. They have great command of the information they handle.

Israel Olivero

CEO of Corporación Unidigital

Since we had the first meeting with Pencil Speech, we have charted a learning path in the world of SEO. The contracted services were exceptional. It is an agency that accompanies you at all times and that guides you in the roadmap that you must take with your website.

Oscar Enrique Guerra

CEO of Dhet Invest

The Pencil Speech team is a first class ally that helped us take our website to a higher stage of positioning in Google, as a result of organic actions.

We are very grateful for your professionalism and commitment to our digital strategy, which is key to the present and future of our business.

Ramsés Méndez

Regional Director

The Pencil Speech team is one of the most professional in the field of SEO in Venezuela, and I would dare to say that much further.

Moisés Annicchiarico

CEO of Teachlr

I loved the meeting because it opened my eyes.

This Analysis allowed me to understand what we can improve.

They are a very professional team that will help us in our global marketing strategy.

Leonardo Marsicobetre

Co-founder and CEO of LC Mundo

I hired you because I want you to do with our website what you did with yours:

I did several Google searches to find a reputable SEO Agency.

Although I consulted quite different terms, they were always the first.

That's when I knew they were the experts I needed.

Jeisson Gómez

Sales Manager of G&D Consulting Group

Our clients

The timeline of an SEO project

SEO analysis
First stage - Month #1

-Audit.

-Report.

-Conclusions.

-Recommendations.

SEO On Page
Second stage - Month #2

-Information architecture (models/wireframes).

-Focus on the home, sections and pages with industry keywords.

Content marketing
Third stage - Month #3

-Selection of specific topics to write.

-Forecast of potential users and clicks to receive.

-Content creation (3).

-Objectives (KPIs).

-Training workshop.

Content marketing
Third stage - Month #4

-Content creation (3).

-Monitoring SEO On Page and published content.

-Conversion monitoring.

Content marketing
Third stage - Month #5

-Content creation (3).

-Monitoring SEO On Page and published content.

-Conversion monitoring.

-Training workshop.

Content marketing
Third stage - Month #6

-Content creation (3).

-Conversion monitoring.

-Closing of content stage.

-Start of the link-building.

SEO maintenance
Fourth stage - Month #7

-Monitoring SEO On Page and published content.

-Changes and refreshes of SEO On Page.

-Review of progress compared to the SEO Analysis carried out in month #1.

-Training workshop.

SEO maintenance
Fourth stage - Month #8

-Monitoring of articles published in the content marketing stage.

-Refreshment of articles written and published in months #1 and #2.

SEO maintenance
Fourth stage - Month #9

-Monitoring of articles published in the content marketing stage.

-Refreshment of articles written and published in months #3 and #4.

-Cross conversion strategy results (CRO).

-Training workshop.

SEO maintenance
Fourth stage - Month #10

-Monitoring of articles published in the content marketing stage.

-Refreshment of articles written and published in months #5 and #6.

-Changes in the main pages of the website (packaging).

SEO maintenance
Fourth stage - Month #11

-Creation of a small SEO Analysis with emphasis on the comparison with competitors after the SEO process.

-Review of company objectives.

-Training workshop.

SEO maintenance
Fourth stage - Month #12

-Closure of the first SEO project and end of the link-building.

-Presentation of final results.

-Steps to follow.

Do you want to attract customers from Google?

Octubre 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Noviembre 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Diciembre 2020
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Diciembre 2020
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Febrero 2021
Refrescamiento de artículos
Marketing de Contenidos
Content Marketing

Refreshing the best performing articles on the web to improve your traffic from Google.

Abril 2021
Presentación
Mantenimiento SEO
Results report

Presentation with results and objectives achieved throughout the project.

Months without SEO

0 k
Clicks
0 k
Impressions

Biannual

Months with SEO

0 k
Clicks
0 k
Impressions

Biannual

Clicks: Website visits

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • 188% more clicks.
  • 177% more impressions.
  • A new record for daily clicks was broken (308).
  • A domain authority point was uploaded, a number that tells Google how trustworthy a website is.
  • The website rose 5 positions on average in the search engine results.
  • Multiple queries relevant to the business such as “pathways Canada” were brought to the top of Google.
Noviembre 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Noviembre 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Enero 2021
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Febrero 2021
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Marzo 2021
Refrescamiento de artículos
Marketing de Contenidos
Content Marketing

Refreshing the best performing articles on the web to improve your traffic from Google.

Mayo 2021
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0 k
Clicks
0 m
Impressions

Biannual

Months with SEO

0 k
Clicks
0 m
Impressions

Biannual

Clicks: Website visits

Impressions: Number of times it appeared in Google after a search.

Achievements and revelations

  • 30% increase in clicks.
  • 54% increase in impressions.
  • There are more than 90 new keywords in the first 3 positions of Google.
  • Bounce rate reduced 2%.
  • 3 positions were raised in Google for the objective query “pharmaceutical laboratory in Venezuela”, conquering the first position.
  • Site loading speed improved 24%.
Julio 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Agosto 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Septiembre 2020
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Septiembre 2020
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Octubre 2020
Envío de artículo #1
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Noviembre 2020
Fin de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Noviembre 2020
Publicación de artículo #4
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Diciembre 2020
Presentación
Mantenimiento SEO
Results report

Presentation with results and objectives achieved throughout the project.

Months without SEO

0
Clicks
0 k
Impressions

Quarterly

Months with SEO

0 k
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • 6,812% increase in clicks and 3,479% in impressions.
  • The English version of the site has Google impressions for key industry searches such as:

    -power tools distributer
    brand tools
    hardware tools
    best power tools
    -brand 2020

  • The company receives clicks for searches of specific products. For example, the Professional Hacksaw has been viewed 208 times on Google in the last 28 days and has received 2 clicks when it was previously invisible to people (December 2020).

  • The product and article pages are those that attract the most traffic for the company (high purchase intention).
Julio 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Julio 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Agosto 2020
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Agosto 2020
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Septiembre 2020
Envío de artículo #1
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Diciembre 2020
Envío de artículo #4
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Diciembre 2020
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0
Clicks
0 k
Impressions

Quarterly

Months with SEO

0 k
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • 80% increase in clicks.
  • 84.7% increase in impressions.
  • Medilex pages now appear for searches related to your industry, such as “medical equipment services”.
Julio 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Julio 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Agosto 2020
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Agosto 2020
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Septiembre 2020
Envío de artículo #1
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Octubre 2020
Fin de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Noviembre 2020
Envío de artículo #4
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Diciembre 2020
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0
Clicks
0
Impressions

Quarterly

Months with SEO

0
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • The Alay Risk website was born with the SEO project and 3 of the 4 articles written are the pages that attract the most traffic.
  • The company is already found by users when searching for key queries such as:

    -Programa de gestión de riesgos

    -Objetivos de la gestión de riesgos

    -Why is risk management important for your company?

    -Fire consulting

  • 10X increase in clicks and 40X in impressions.
Agosto 2020
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Agosto 2020
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Septiembre 2020
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Septiembre 2020
Inicio de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Octubre 2020
Fin de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Noviembre 2020
Avances del Content Plan
Marketing de Contenidos
Content Marketing

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Diciembre 2020
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0
Clicks
0 k
Impressions

Quarterly

Months with SEO

0 k
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • More than double the increase in clicks.
  • Nearly 3X increase in impressions.
  • From a single query with clicks to +50 queries with clicks.
  • From a single query with +10 impressions to more than twenty queries with +100 impressions.
  • From zero impressions related to codependency, attachment and coaching to thousands of impressions and dozens of clicks.
Septiembre 2018
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Octubre 2018
Presentación y ajustes
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Diciembre 2018
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0 k
Impressions (daily)

Months with SEO

0 k
Impressions (daily)

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • First page of Google with more than three keywords with high search volume within the real estate industry.
  • Increased from 5,362 to 10,221 daily impressions on the website (in less than six months).
  • Increase from 2,179 to 4,729 daily impressions on the home (in less than 4 months).
  • Increased from 0 to 327 daily impressions on a page with high purchase intent.
Agosto 2019
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Septiembre 2019
Presentación
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Diciembre 2019
Fin de cambios
SEO On Page
On Page SEO Application

Optimization of the packaging and changes in the structure of the website to obtain the first kick wins of the project.

Febrero 2020
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0
Clicks
0 k
Impressions

Quarterly

Months with SEO

0 k
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • 10X increase in clicks and impressions.
  • Page with high purchase intention went from 11 clicks and 137 quarterly impressions to 121 clicks and 2,289 quarterly impressions. 10X and 20X magnification respectively.
  • From January 1 to February 12, 2020, that section was the main source of traffic: 165 clicks (3,732 impressions).
  • Reached the first page of Google for +4 customer required queries.
Noviembre 2019
Kick-off
¿Qué es contenido SEO?
Start of the SEO project

Raising of expectations, primary objectives, desired keywords, countries, marketing plans, brand manuals, among other inputs.

Noviembre 2019
Presentación
Análisis SEO
SEO analysis

Evaluation of the current status of the website and the study of its competition. It is the diagnosis that the doctor makes before prescribing the pills.

Enero 2020
Presentación y ajustes
SEO On Page
SEO On Page

Recommendations document on internal and external titles, meta descriptions, website architecture, user experience and more.

Abril 2020
Presentación
Mantenimiento SEO
Results report

Production of the best informative texts in the industry with the intention of appearing first in Google for dozens of queries.

Months without SEO

0
Clicks
0 k
Impressions

Quarterly

Months with SEO

0 k
Clicks
0 k
Impressions

Quarterly

Clicks: Visits on the website  

Impressions: Number of times it appeared on Google after a search.

Achievements and revelations

  • With the recommendations of Pencil Speech, Dhet Invest went from 10 clicks to 893 monthly clicks.
  • Three articles on the first page of Google.
  • 692 queries on the first page of Google.
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