Welcome to the most complete Web Positioning (SEO) blog
One of our passions is, and always will be, learning. In our content you will find information, opinion and analysis on SEO, marketing, branding and entrepreneurship.
The goal is that, together, we increase our knowledge to make decisions that take our brands and businesses to the next level.
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PPC vs SEO: costs, differences and which to choose in 2026
Comparison · updated November 2026 PPC vs SEO: costs, differences and which to choose in 2026 A practical comparison of paid search (Google Ads) and

ROI SEO: Calculate the return on investment of web positioning

How to know my ideal keywords for SEO? Do a keyword research
To position your company on the first page of Google with this procedure, you must first understand what a keyword is: A keyword is any word

Free SEO web analysis: How to do it?
What is an SEO audit (analysis)? It consists of an evaluation of the current status of a website; the traffic it receives, the keywords that people

SEO On Page: Definition, factors, optimization and errors

SEO audit cost in 2026: prices and what is included
Pricing guide · updated November 2026 SEO audit cost in 2026: prices and what is included How much an SEO audit costs with a freelancer
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Mobile SEO: 3 steps for an effective responsive site
El mobile SEO o SEO para móviles son las estrategias para que un sitio web sea compatible con teléfonos inteligentes y tablets.

How to improve your website? [5 elements + tips]
Improving your website is a process that requires knowledge and perseverance. Know the five elements you must work on.

Google Data Studio: what it is and how to use it step by step [+FREE Template]
The data is used for multiple purposes: understanding business practices, the natural environment, living conditions, SEO metrics , marketing, and other areas of interest. The analysis of these
