SEO

If you wish, here is a video summary of the 10 tactics: Before optimizing our SEO content , we must understand a main premise: the optimization or the changes we make must add value and improve the experience of the person who is consuming it.  Just changing the packaging, links or navigation will not necessarily improve your ranking […]

To appear in Google News, you must: Consider and optimize ranking factors for news on Google. Consider and optimize the technical requirements in Google News. Upload optimized sitemap Conduct keyword research Optimize content Measure Performance In this SEO guide for media we tell you step by step how to do it. What good is a

Therefore, having software that facilitates data collection is a plus. In this article we will show you what are the main options on the market, both free and paid. SEO software A web positioning software is like having a box full of SEO tools. There are three big companies that are dedicated to the production

Conoce los 8 consejos claves para vencer a tu competencia y llegar a posicionar tú hotel en la primera página de Google.

In SEO projects, your clients will want to know how their SEO efforts have performed compared to other marketing activities: How much traffic have the written articles generated? How many purchases have occurred after a visitor came from Google? How many users have landed on the portal from social networks and how many come from

One of the advantages of SEO is that it allows you to accurately verify if the efforts you are making in producing content and hosting your website are generating results. Within the marketing toolbox, search engine optimization is one of the easiest when it comes to evaluating campaign performance. With Google Search Console, Google Analytics and a couple of other softwares , you

In the following article we will explain how to do each of these steps with free tools at your fingertips. Let’s get started! What counts as a view on YouTube? YouTube wants to make sure it’s only counting views that come from real people, not bots. It is important for the platform that the user

  Ecommerce, or virtual stores, have become an attractive solution for companies. The problem is that after they build these complex websites, the traffic and sales they generate is low. Why does this happen? Because, just like in the offline world, when you are a small startup or brand you always start out at a disadvantage

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